ISBC® for loyalty systems
Practical and convenient RFID key fob from ISBC integrates bonus and club cards, discount and guest cards.
Constant use
Daily routine of using AIRTAG® starts with a morning cup of coffee in the nearest cafe and paying fare in public transport and ends when returning home you open the door with the same key fob.
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Made in Russia

ISBC® is the innovation of the ISBC Group, which has won recognition in Russia and abroad. It uses modern technologies of radio frequency identification.

ISBC® for loyalty systems is:

Constant advertising of your business;

Adding a mobile application with unique real art object;

The client interacts with you 10 times a day;

Receipt a discount/points in trade and service enterprises;

A customer card which is hard to forget or lose;

Co-branding with leading brands.

Constant advertising
Do you want to increase brand awareness? Permanent tactile contact with ISBC® will remind the customer of your company. Integration with transport or banking card will allow you to contact each participant of loyalty programs 10 times a day.
Better than mobile apps
Creation of mobile application is not a victory. The customer will find it in the store, but it is all very difficult outside of retail store. Your company's app competes with dangerous opponents on a smartphone. Favorite social networks, popular videos, photos of friend will make the customer forget about your application. ISBC® is unique and does not compete with anyone.
3 gorod
Combining your company's brand with city transport maps is an ideal way of communications with the target audience. ISBC® reminds partners, customers and employees about your company 10 times a day.

Advantages of ISBC® for Retail

Creating competitive advantage
  • You give your client a valuable art object
  • Unlike smart cards and mobile applications, ISBC® is used constantly, not only on the petrol station
  • It creates a sense of contact with your brand
  • ISBC® will not get lost among the pack of bonus cards, it does not compete with mobile applications
New channel of business communications with customers
  • Personalization in the corporate style of the customer
  • Key fob is always close at hand, the user see the brand
  • Special surface design-tactile advertising – 'at the fingertips'
Reliability and durability
  • Highest level of partnership with leading chip manufacturer NXP - MIFARE Advanced Partner
  • The sustainability of reading /recording
  • The probability of failure during the period of use is close to zero
  • If you try to bend it, it will not break
  • Resistance to extreme temperatures, moisture resistance
  • Integrates all types of access and services: transport, office pass, discounts, etc.
  • Possibility of co-branding with leading transport and banking projects
  • Having digital identifier, the megapolis resident can easily use all possibilities of the Smart city.
Quality and safety materials
  • Hypoallergenic materials are used that comply with European Regulation 1907/2006
  • The key fob cover provides protection against burn-out (UV protection) and is antibacterial
  • The surface is self-healing after dents or small scratches, for example, from keys
  • High resistance to environmental factors, as well as to aggressive environments
We are trusted by more than 60 regions of Russia and 22 countries of the world
Our customers are the largest enterprises and organizations. ISBC® and contactless ISBC IDs are used in 300 cities of the Russian Federation.

ISBC® key features:

Physical Specifications
WхLхT 24,66 mm х 51 mm х 3,8 mm
Weight 4,8 gr
LF EM-Marine
HF + LF MIFARE® + EM-Marine
Reading distance 2-5 cm, depending on RFID-tag type
Materials Composite material with antibacterial coating
Customization Full-color printing with a resolution 2238x2238 dpi
Personalization Graphic personalization under protective coating, IC personalization

Сustomer reviews

We commend you for the issue of new electronic carrier for travel cards "Podorozhnik" in the form of key fobs ISBC.® They showed sustainability on the reading /writing devices, in the ticket payment control system in St. Petersburg. Confirmed the convenience for passengers.

Prokofieva L.V.

Deputy Director of SPb GKU "Transport supplier"

We express our gratitude for the successful and precise work in the project "ONAI", which is one of the significant national projects. Users like the key fob, it does not collapse, it hangs on a bunch of keys. The product is accepted by the city: the total number of active ISBC® – is more than 80% of the released.

Smirnov V.A.

Deputy Director, Transport holding company, Almaty

ISBC® successfully implemented in the project "EKARTA", Ekaterinburg. It is wear-resistant, % failure during the period of use, is close to zero. Readability on the classic banking and transport validators is stable.

Vedernikov P.Y.

General director "I Network"

We express our gratitude for the help in the implementation on the RFID key fobs ISBC, of the co-brand of the project "Electronic Contactless Transport Card "Troika", combined with the loyalty program card by RIGLA brand.

Burdina N.V.

Director of Marketing, LLC Rigla

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